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leadpages-review

While it was unimaginable a few decades ago, right now, the Internet has become an extension of our lives. The internet is part of everything, whether it’s work or life.

It’s no surprise that online marketers and retailers have started selling their services via the internet. It is also much cheaper. They no longer need to spend a lot of money to get their message across.

However, there is a downside to this mass exodus of advertising. For one, the competition has become very stiff. With hacking, data security breaches and other data breaches, your targets or “leads”, are even more protected.

It is now much easier to acquire these leads and convert them into customers.

This is why Landing Pages have become crucial tools in the Internet’s ecosystem.

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For those of you who prefer a more visual experience, here is a video review from Laurie Wang on her YouTube channel. To get a comprehensive overview of Leadpages, you may still want to check out our article below.

Landing Pages Leadpages Limit Signups

In the most basic sense, landing pages are a kind of internet web page that is independent in nature. They are used to convert visitors or leads from websites into paying customers or subscribers, or just provide information.

Because these pages are where visitors to your website “land”, they get their name. More often than not, a landing page is usually connected to a marketing campaign.

You could use a video advertisement on YouTube, or banner ads from Facebook to promote your campaign.

You can simplify your landing page to make it more focused and concise. While web pages encourage user exploration, lead pages only focus on one thing: lead conversion.

As such, a landing page must have a clear and concise “Call to Action.” This Call to Action, or CTA, will be the main focus of the landing page. Heck, it is the landing page’s real reason for existence.

A call to action is a brief phrase that encourages your visitors to take the desired action. This should be clear and concise. Some good calls to action are as simple as: ‘”Press the Button to Buy now” or “Fill in the Form” to register now.

There are many types of landing pages. Both share the goal of generating and converting leads. There are two ways to do this. And that way will tell you what kind of landing page you will need.

These landing pages are called lead generation landing pages and they aim to generate leads from visitors. These lead data include names, email addresses, and other relevant data. Landing pages of this kind are more often used for B2B businesses.

Meanwhile, Clickthrough Landing Pages are more focused on getting clicks. They usually bring users to a page where the true conversion process will take place. This page could be the product checkout page, or the page where you can sell the advertised product.

Like all things on the internet, Landing pages have also undergone multiple changes. In the past, it would take countless back-to-back with a computer programmer and a designer just to get your message across. This usually takes a lot of time and effort, which can get frustrating at some points.

Companies and services offering easier ways to create landing pages emerged as a result of the growing demand for them. A common feature that is shared among these page builders is the ability to create a landing page without a code.

These websites or services enable users to create numerous landing pages by themselves. They can even do it without talking to anyone, under the peace and quiet of the warm sun.

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LeadPages Overview: What is it About?

Leadpages is one of the many landing page services and websites. Leadpages is among the more famous names.

It is focused on creating landing pages and pop-ups to collect email addresses. These email addresses can then be put in a mailing list, wherein you can market additional products.

There are two things that LeadPages sells to prospective users. This is their extensive range of templates and ease-of-use.

LeadPages boasts about its 150+ professionally-designed templates. These templates can be customized to your liking and make it easy to create landing pages. Leadpages claims to offer templates that can be used in multiple industries.

These industries include but aren’t limited to:

  • Real estate
  • Photography
  • Travel
  • E-commerce

Leadpages is proud to boast about their UI ease. For lead pages, it takes about five minutes to create a traditional-looking landing page. This is much faster than making phone calls. For any excess time, you can help us.

Leadpages is one of the oldest internet services. Clay Collins founded it in 2010. The company was initially based in Minneapolis, Minnesota in the United States. He sold the company only at the start of the new decade.

Redbrick now owns the company, which is an online company that describes itself as “the backbone for disruptive digital companies”. Along with Leadpages, they own three more online digital solutions: Shift, Rebase, Delivra, and Assembly.

Leadpages Overview 2: What can it Do?

Leadpages would not be a good service if it didn’t have tools to create leads. It is expected that Leadpages would have a landing-page builder.

However, what about other features? What makes Leadpages different from other websites? This is a quick overview of its capabilities. Later in this review, we will dive into these topics.

Leadpages is a landing page maker and offers the following:

  • Drag and Drop Editing

Like most landing page builders, Leadpages also has a drag and drop editor to make it easier for developers to build their landing pages. This feature was introduced in 2016 as an alternative to their standard editor.

  • 130+ free templates along with a template marketplace.

For those who are too busy building a landing page from scratch, they can use the templates offered by Leadpages and just replace the text. Once done, all you need to do is hit publish.

If the 130+ free templates don’t do it for you, a paid template from their marketplace might do it.

  • Many marketing integrations

If you have a favorite or preferred service, chances are you can use them with Leadpages. This includes email marketing services, CRM, payment gateways, webinar softwares, and more.

  • Hosted landing pages

For easier publishing, Leadpages allows you to host all your landing pages on their website. This is completely optional and you can still use the domain name.

  • Website integrations

Just as with your marketing integrations, LeadPages allows you to integrate easily to your websites. LeadPages is able to connect with WordPress via a plugin. There is also a plugin for other website integrations like Squarespace, Joomla, and more.

  • A/B Testing

A/B testing is important if you want your landing page to work to its best potential, it would require a lot of trial and error. This is where A/B testing comes in handy. It allows you to compare and contrast your landing page formats and see which you can improve on.

  • Detailed analytics

Without proper analysis, your landing pages would not be performing well. Leadpages provides detailed analytics and the ability to combine them with Google analytics, Facebook Pixel, and other sources.

Aside from the landing page builder feature. Leadpages also has their own branded features. These are the features that make LeadPages different from other landing page services.

  • Leadboxes

Leadpages lets you create custom-designed pop-up forms. These can be displayed either automatically or by the user through triggers. This can be used to help in boosting your conversions.

  • Leadlinks

This one-click sign up is for existing subscribers. Send them a link, and they will be signed up for a webinar.

  • Leaddigits

This allows your leads to opt-in to your products via their mobile phones or automated text messages.

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Leadpages Feature Deep Dive

Landing Page Builder

Of course, the best place to start our review of Leadpages is at the main core of the service, its page builder

Leadpage’s landing page builder is pretty easy to use if you are familiar with a similar tool or a theme-based CMS like WordPress.

You start by creating a template. There are more than 130 templates available. You can also choose from their huge selection of paid templates.

Some templates are not always easy to use. Some templates feel like they are outdated and need some editing or updating to become relevant looking or even competitive.

It wouldn’t be the end of your world if there isn’t a template that meets your needs.

The built in drag and drop builder can help you build one from scratch or edit the template. The drag and drop builder is very intuitive. Furthermore, it is entirely code free. However, there are some limitations on it, which can be frustrating at times. Leadpages Limit Signups

You can see a preview of what your page will look like at the right side of your screen. You can access certain settings from the left sidebar. These settings include:

  • Widgets
  • Page layout
  • Styles for pages
  • Page tracking

Let’s take a closer look at widgets within these four options.

Widgets

Widgets are the main building blocks of your page. There are many types of widgets, so this is the place to look if you want to add something to your landing page.

For Example, if you create a Call to Action for your campaign, you can choose to include a button for it. You will need the button widget when you have a button.

The button widget allows you to:

  • You can customize your button. This includes the font and size of your button, as well buttons and text colors.
  • To determine the location of buttons, you can choose hyperlinks. Leadpages allows you to link to another landing page.

The 2nd option allows you to use a two-step opt-in process for your visitors. They will click the button to open the pop-up that contains all their signup details. This is a better way to display details than on separate pages. Leadpages Limit Signups

We can also look at the Forms Widget.

We will be using many forms when working with landing pages. For Leadpages, it is the forms widget that we will be using for this. It even gives you a lot of control. You can use the forms widget to:

  • Integrate with email marketing or webinar services
  • Add new fields to the form
  • After a user clicks submit, choose what you want to do.

The last option gives you further selections into what to do. For this, you have the option to:

  • Keep the user on the current page
  • Send them to another page like a thank you page or a confirmation page
  • Send them a file. This is another easy way to create lead magnets.

Last but not least, we need to look at the Checkout Widget.

Since we are working with subscriptions as well as buying and selling products, we must have a way to get paid for our services. As such, the checkout widget is there to solve all your problems. This widget is relatively new in Leadpages.

Leadpages’ checkout widget lets you accept Stripe payments and send digital products. These products can include eBooks, eMagazines and any other digital products, or tickets for an event (such a private webinar).

Truth be told, there is still a lot of work needed for their checkout widget, and there are still plenty of missing features.

Responsive previews

Mobile traffic is gradually catching up to desktop traffic, it is obvious. Your website and landing page should be compatible with any device, mobile or desktop.

Leadpages ensures that your designs are responsive. All pages can be viewed on mobile devices with their own design. Leadpages even allows you to preview how it looks. Leadpages Limit Signups

This preview is for Leadpages only. Mobile-friendly pages cannot be edited. You can’t do much with it.

The only way to edit how your information will look on mobile is to edit how it will look on desktop.

It is important to remember that the responsive mobile version always displays items from left to right in descending order.

This means that when put into columns, the left elements of your page will always appear first and on top of the elements or columns placed on the right side.

While it is not entirely uncustomizable, the lack of a dedicated editor for responsive pages is a glaring negative piece on Leadpages’ overall builder.

Publishing

After you have finished designing your landing pages, you can simply publish them. Leadpages offers you multiple ways to publish your landing page.

  • Publishing through Leadpages
  • Publishing through your custom domain connected to Leadpages
  • Publishing through WordPress Plugin
  • Publishing as an HTML Leadpages Limit Signups

Publishing your landing page using Leadpages’ domain is the easiest way. When you publish through Leadpages, your landing page is automatically hosted on their servers. This landing page is available for you to use if you wish.

However some people think that not using your own domain looks unprofessional. Leadpages allows you to link your custom domain to your Leadpages account, and then publish your landing pages there.

That said, if you publish through this way, all your pages are still hosted by Leadpages. They don’t publish pages directly to your server. You will also need to have a subscription plan that allows you to connect multiple domains.

Uploading your page manually to your domain is possible. You can download the HTML file and upload it to your domain. Uploading your page will depend on the website you have.

Bear in mind: You will need a domain and a web host to publish your page as an HTML.

Finally, if WordPress is used for your website, you can publish your landing pages through a premium WordPress plugin. Aside from publishing it on Leadpages, this is probably the easiest option you can take.

Simply connect your WordPress website with your Leadpages account. The plugin will do the rest. You even have the option to enable SEO if you want to.

A/B Split Testing

For anybody who wants to get serious and on their landing page, they will be remiss if they do not avail of A/B split testing. Leadpages makes it easy to set up A/B testing for your landing pages from your dashboard.

Leadpages allows you to control their A/B split testing. To allow you an easier time for comparison, Leadpages allows you to copy the control page and make a few tweaks to it.

You can even choose traffic distributions to control how much goes to each variant. Leadpages Limit Signups

Analytics

A/B Split testing can only get you so far in analyzing your landing page performance. Luckily, Leadpages has its own analytics tab. This provides a glance at how well your lead pages are being visited and how many of these visitors are being converted.

However, if you want a more detailed view and analytics, you can integrate Leadpages to third-party programs and apps like Facebook Pixel or Google Analytics. These programs provide more detailed analytics.

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Leadbox (Pop-ups)

Leadbox is Leadpages version of popups. These pop-ups aim to create a last-ditch effort for conversion. It is as simple as creating your landing page with the drag-and drop builder.

Once you design your pop-up, you can choose how it triggers. You have many options when it comes to this. Leadpages has plenty of them. Some of them include:

  • As plain text
  • As button links
  • As image links
  • As a time-locked and time-scheduled event.
  • As exit intent popup Leadpages Limit Signups

These tools allow you to experiment with new ideas and may even help to reduce the number of conversions that slip through your fingers.

Alert bars

Leadpages’ unique feature is the ability create notification bars and alert bars. This tool is another one that has just been rolled out.

These alert bars communicate your message to site visitors without being distracting. They do not take a full page as pop-ups do. Even on mobile devices, where they are smaller, they don’t obstruct the screen.

Alert bars are simply excellent in adding CTAs to pages on your website that are more passive in terms of generating leads. Some CTA’s you can include in these alert bars are:

  • Sign ups for an event or webinar
  • Promoting Offers
  • Expanding your mailing list

These alert bars can be linked to landing pages hosted by leadpages or standalone sites created with tools such as WordPress. Even analytics can work on how well the site is performing.

Leadlinks

Leadlinks is another feature offered by Leadpages, but this one is smaller and might not be used as much.

Leadlinks is basically an instant invite to your subscribers. You can send your subscribers a link as an invitation to an event that you are hosting. They don’t even have to sign up. They just need to click the link and be signed up.

This works well when you need to send an email blast about an event to your existing members.

Leadlinks is a great tool for converting leads, despite its low usage numbers. Leadpages Limit Signups

Leaddigits

Leaddigits is another tool by Leadpages that grants easier conversion. It is now possible to convert via text messages or mobile devices.

It might be some kind of niche reach. It’s still a useful and important tool. You can send more to your customers the more conversions you can collect.

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Leadpages Price Point

Leadpages is the most affordable landing page maker. It all has to do with their target audience. Leadpages is affordable for individuals as well as small businesses. It is not like the other services that only focus on larger enterprises.

Leadpages offers three payment options, one monthly, one annually and two-year. This gives you some flexibility in how you pay for the service. However, each option can lower the price point significantly.

Leadpages offers three plans. These plans do differ on what features are included in what. You might find it easier to decide which one you want by examining the plans.

Leadpages Standard ($37/mo, paid annually) Leadpages Pro ($79/mo, paid annually Leadpages Advanced ($321/mo – paid annually)
Unlimited Pages All Standard Features All Pro and Standard Features
Unlimited Traffic Online sales and payments Advanced Integrations
Unlimited Leads Unlimited A/B Split Testing 5 Free Sub Accounts
Unlimited pop-ups Email Trigger Links 50 Extra Opt-in Text Campaigns
Unlimited Alert Bars 10 Opt in Text Campaigns 1-on-1 Quick Start Call
Free Hosting Special Discounts with Par Leadpages Virtual Workshops
Connect 1 Domain
200+ Free Mobile-Responsive Templates
40+ Standard Integrations
Facebook and Instagram AdBuilder
Tech Support (via Email)
Weekly Group Coaching

LeadPages Pros and Cons

Pros

  • More Affordable than the Competition
  • Easy to Use especially for beginners
  • Allows you to create landing pages quickly
  • Easy to find templates through filters
  • Allows you to sort templates by highest conversion rate Leadpages Limit Signups
  • Solid integration options
  • Unlimited traffic in all plans
  • Built-in analytics
  • Easy two-step opt-ins
  • A good selection of widgets
  • Alert bars and Pop-ups make for good and refreshing CTA’s on your site

Cons

  • There is no way to edit the responsive version of your page despite having a responsive preview.
  • Costs extra to upload some custom templates
  • Limited styling Options
  • Builders can be more complicated than the competitors and may not be as flexible.
  • .The builder is not only clunky but can also be quite sloppy.
  • No Enterprise Option
  • A/B Testing is limited on the Standard Plan

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Leadpages Last Thoughts

Leadpages looks great on paper. At a relatively affordable price, you are given many tools to play with to create a good-looking landing page. Drag-and-drop builders make it easy to create a landing page that is creative.

That’s the thing, however. These ideas can only be described as good on paper. To start with, Leadpages has a very buggy and clunky builder. Customers might feel the opposite of satisfaction: frustration.

Then there is a pricing issue. First, let’s look at the good side: It is more affordable than its competitors. It provides unlimited traffic, pages, and leads. It even includes 200+ free templates. Of course, these are all very welcome features.

However, some of the more crucial and important features can only be found in the more advanced plans.

The most critical of all of these features is the A/B split testing. I mentioned in this review that A/B testing is important in creating a top-performing landing page. Unfortunately, the A/B testing feature Leadpages offers can only be used in the Pro plan. Leadpages Limit Signups

The online sales and payment features are also only available to Pro plans. And then there is advanced integration which is only available for the advanced plan. In case one of your preferred services is found in this category, then you have no choice but to get that plan.

All these beats the reason for the standard plan. To get the best out of Leadpages Pro, you will need to pay.

All in all, Leadpages has the potential to be a good service. If only it could fix the problems in its builder and make its A/B split testing available to all plans, then we might have a very good competitor for a landing page creator.

Leadpages: Frequently Asked Questions Leadpages Limit Signups

What sets Leadpages apart from other landing page creators.

Leadpages’ most unique point is the ability to make pop-ups and alerts.

Pop-ups can be used to convert users by triggering pop-ups when they do something on your website. They can be used as the last ditch effort to convert leads instead of them slipping through your fingers.

Alerts also function the same way as pop-ups, as theta re additional tools to help convert leads. They are also not intrusive and preserve the user’s experience while they use the website.

How much do Leadpages Cost?

The type of plan that you choose will determine how much Leadpages costs.

The cheapest plan costs $37 per month and goes up to $239 per month for the most advanced plan.

How do Leadpages work?

Leadpages is a landing-page builder that generates leads.

The drag-and-drop page creator allows users to create pages without any coding knowledge. Leadpages also has features to help you optimize your landing page according to how you use it.

Does Leadpages offer a free trial?

Leadpages offers a free 14-day trial.

Leadpages offers only a 14-day free trial. Any talks about a 30-day to 60-day free trial are fakes.

How can I integrate Leadpages into my email marketing tool?

Leadpages integrates with many email marketing tools.

The way to integrate them would depend on the email service. Check lead pages or the tool’s web page to look for instructions.

Can I cancel my Leadpages account? How do I do that?

Yes, it is possible to cancel your Leadpages account if you are unhappy with the service.

You can do this by going to the billing link on your accounts page. In there, you will find a canceled subscription. To complete the process, click on this link

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